Fujiya Sogetsudo Oharaimachi is a traditional Japanese confectionery shop located in the historic Oharaimachi district of Ise City. Housed in a building from the early Showa era, it offers a variety of wagashi (Japanese sweets) including Ise specialties, seasonal treats, freshly made dorayaki, and dango. The shop also serves soft-serve ice cream made with milk from Ouchi Yama Dairy and features a café area.